LMN interview: Andreas Weller, TRUMPF (China) laser devision, CEO (2014)

source:Laser Manufacture News

  release:Johnny

keywords: TRUMPF disk laser automotive market

Time:2015-05-23

 1. 《激光制造商情》:在上一个财年,由于经济环境压力较大,通快集团取得了1%的增长,现在又接近2014财年尾声,请您谈谈这一年通快的激光产品取得怎样的成绩?( talk about the financial year achievement)

Andreas: Yes. Our financial year is from July to June next year. It’s much better than the previous year, so we think it may have about 10% growth rate, which means we will reach the revenue more than 2.5 billion Euro for the whole TRUMPF Group. The growth in Laser Technology is much higher. 
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2. 《激光制造商情》:尽管目前中国激光设备系统市场竞争激烈,但是通快凭着其良好的品牌一直赢得终端用户的信任。要树立品牌,你认为最重要的是什么?(how to build a good laser brand)
Andreas: That’s a good question. The Chinese market is now the most important one worldwide. In the future it will continue to grow up. The actors here, the companies are doing very well job. We are very impressed by the Chinese companies, their products, their capability, regarding speed, and more and more also regarding quality. 
       TRUMPF is a very strong brand. We have been dealing over 40 years in the laser technology. TRUMPF is a brand of good quality, technology leadership. I think it’s very important for every company to have a vision, what is the main strategy of a company? It’s the bright leadership, top concept, and the concept of strategy to have a leading role regarding quality and technology, such as TRUMPF.
 
3. 《激光制造商情》:对于中国市场,通快在2014年的发展战略是什么?你期待会有什么样的成绩/增长率?(the strategy of TRUMPF in 2014)
Andreas: We’re doing great in automotive industry. Especially the domestic brands are more and more important. Now the domestic brands are entering the laser stand-out in the production for the western companies more and more. For example, the cutting of hot forming part is now getting a standard in Chinese automotive companies. So automotive industry will be our focus in 2014, another focus will be consumer electronics, China is here the leading producer worldwide. Every smartphone, almost every tablet comes today out of China. That’s a very important industry. We are focusing on this. 
As well as other industries, we are also interesting in. China is a very big country, and those industries can be very interesting when you count the number of laser devices. So our strategy is to enter the market which increase the sales and focusing on the key industries and customers. 
 
4. 《激光制造商情》:之前通快公司宣布与意大利激光制造商情SISMA合作,开始进军3D打印市场,为什么通快作出这一策略?你如何看待3D打印市场潜力?(why TRUMPF enter the 3D printing market again?)
Andreas: TRUMPF is not new in the 3D printing market. More than 10 years ago, we were the first company presenting laser selecive melting machine to the market. We were in the past too early for the market. So we stopped this product and this program. Now we re-launch this product again in cooperation with the Italian company SISMA. We have a joint venture, and we bring out our standard product in a new design to the market this year or next year. 
3D printing is more and more important, especially here in China. It will be a good opportunity for us. As I say, it is not a new market for us. We was well playing here and our machines are still running very well. 
 
5. 《激光制造商情》:通快公司的碟片激光器世界领先,请您介绍碟片激光器的优势以及它的应用潜力。(the advantages and potential of disk laser)
Andreas: We see the disk laser as the best laser source technology for high power application. It’s a universal laser source for high power application for cutting, welding, cladding, brazing and others. We have much better performance than other technologies such as the fiber laser. The product itself is much more stable, so the customer will get a much more stable processing and better reliability for his own process. That’s difference to other high power technologies. We are offering now the disk laser to the cutting machines manufacturer. And this week you can see the first non-TRUMPF company with disk laser on a cutting machine, which is an innovation now to the cutting sector. So this is the concept to address companies which do not only want to follow or copying existing fiber laser concept. We address companies that have high spirit, high technology, and addressing new quality applications with the disk laser. 
 
6. 《激光制造商情》:今年3月,通快在上海首次推出了TruDisk12002的万瓦级碟片激光系统,这款产品性能和优点是什么?(the performance and advantages of TruDisk12002)
Andreas: This disk laser generation we introduce this year, we called it “6C”, meaning it has 6 kilowatt output per laser disk. In this new product TruDisk12002, we combine two 6 kilowatt cavities for 12 kilowatt laser. Its wavelength is 1030nm, and the beam quality is 8 mm•mrad. 
The application it could do is welding, deep penetration welding as well as cladding application. Most of the advantages are the very high process stability, and the power stability of laser beam. Competitors often talk about the stability ±2% over one working day, but we talking about ±1% over the lifetime. That means much different.
 
7. 《激光制造商情》:最后,你是第一次参加亚洲激光论坛,你对这个活动有何印象和评价?  (some comments of Asia Laser Forum and the exhibition)
Andreas: This event is a combination of conference and exhibition. We have heard a lot of interesting presentations from high quality professors, leading companies and experts from laser community in China. The exhibition is very special, and for TRUMPF, one of the leading laser companies in China, it’s very important to show in here. So we will join this next year. 
 
 
contributor:
 
Johnny Lee
Deputy Chief Editor
Laser Manufacture News
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